Jeffery Rüdes' new focus is outerwear; jackets to be precise. Rüde is attentive to detail, constantly perfecting his jackets. This season the upper LA crowed meets the east end of Italy in beautiful double-breasted suits with peaked-lapels. Shall-collar dinner jackets and your casual stripped blazer for the office.

"The lapel has to be perfect" Rude tells Vogue. "...and the way the shirt collar fits, you want to feel like James Bond. Its all about feeling."

Every man needs a boutique that allows for easy shopping and a relaxing atmosphere. Jeffery Rüde recently opened a flagship location, a 5700 square foot soho shop. The most decadent landscape was in mind for the showcasing of his ravishing collections. Fitted double-breasted camel hair pea coats, zipped lambskin suede jackets, classic t-shirts, and flat rib round-neck sweaters. This brand is best suited for gents who love cutting-edge luxury.